I am a communications, marketing, and writing freelancer from the United States who has significant international experience, including in Asia and Africa.
I can create and manage content that aligns with your messaging strategy and brand positioning then expands your visibility via social media, web, email, print, international media and events, and more.
Don’t have a strategy or brand yet? I can help you create one!
EXPERIENCE
> United States Agency for International Development (USAID), Timor-Leste
> United Nations International School (UNIS) of Hanoi, Vietnam
> University of California, Davis, USA
> Lincoln Community School, Ghana
> The Washington Post, USA
> Dawn, leading English news daily in Pakistan
> Catholic Relief Services, Pakistan
> Dili Guide global lifestyle website, Timor-Leste
> Washington History magazine, USA
> Humanities DC grant project, USA
> Travel and stock photography, Dreamstime.com, USA/Africa/Asia
SERVICES PROVIDED
Writing and Editing
+ Digital content: Email campaigns, social media posts, web and blog content matching SEO needs
+ Print content: Brochures, mailers, fliers, other marketing collateral
+ Customer testimonials and program participant success stories packaged for multiple channels
+ Media and executive comms: Speeches, press releases, talking points, presentations
+ Reports: Coordinate content, draft and edit, add visuals and infographics
Content Creation and Management
+ Turn clients into influencers through social media coaching and connections
+ Social media: Calendaring, coordination, content, campaigns
+ Email: Newsletters, marketing and informational campaigns, event streams, contact management
+ Video production: Ideation, scripting, editing, review, publishing
+ Photography: Photo selection/captioning, editing, organization; travel and stock photos
+ Collaboration with diverse teams of subject-matter and communications experts
Marketing Communications
+ Strategy and messaging segmented for multiple audiences
+ Expertise with communication to multicultural and international groups across borders and other barriers
+ Integrated, multichannel marcomm campaigns: planning, implementation, evaluation
+ Brand, audience, and consumer journey development, research, and analysis
+ Project management for complex, multi-stakeholder initiatives and deliverables
+ Event coordination and communications support, live platform broadcasting
Internal Communications: Training and Review
+ Expert review of comms products for alignment with institutional brand and messaging
+ Editing, formatting, organization, and management of sensitive internal and external documents
+ Relationships and content that drive internal organizational visibility, coordination, and cohesiveness
+ Internal review processes: Set, coordinate, and diplomatically enforce
+ Training for non-comms staff: How to create high-quality communications products
+ Branding guidelines: Introduction and reinforcement for staff and partners